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    Home»Startups»If nostalgia is Australia’s innovation story, no wonder we’re stuck
    Startups

    If nostalgia is Australia’s innovation story, no wonder we’re stuck

    Editor Times FeaturedBy Editor Times FeaturedSeptember 10, 2025No Comments4 Mins Read
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    Australians love reminding ourselves we invented Wi-Fi, the black field and the Hills Hoist. However these tales are outdated.

    The challenges we face as we speak are new. Nostalgia received’t construct the methods we have to flip our subsequent breakthrough into one thing the world buys.

    No surprise we rank 68 out of 69 nations for entrepreneurship within the 2025 Worldwide Institute for Administration Improvement (IMD) world aggressive scores. Our drawback isn’t expertise or concepts. It’s the system that helps them.

    Too usually, concepts head offshore to be commercialised as a result of we haven’t constructed the precise methods, incentives or cultural settings to assist them right here.

    Mecca founder Jo Horgan

    The EY Entrepreneur of the 12 months program has celebrated daring Australian companies from numerous industries for greater than twenty years – from Chemist Warehouse which began with a single retailer 25 years in the past and now operates over 500 shops nationally, to skincare chief Mecca, which started in founder Jo Horgan’s Melbourne lounge.

    These companies present us that nice concepts can come from wherever. However turning them into worldwide success tales with world impression takes greater than smarts and grit.

    It additionally takes capital, functionality and the arrogance that Australia is the most effective place to develop.

    Tall poppies, quick imaginative and prescient

    Ambition nonetheless makes Australians a bit of uneasy. Whereas different nations rejoice risk-takers, we have a tendency to chop them down. That mindset dulls our urge for food to strive, to fail—and finally, to construct one thing higher.

    We regularly undervalue those that forge their very own path or see entrepreneurship as a pressure for progress.

    Take David Bussau, an EY Entrepreneur of the 12 months alumnus, who has helped over 7.5 million households entry microfinance in creating nations by way of his work with Alternative Worldwide Australia.

    Entrepreneurs don’t simply construct companies—they construct what’s lacking. From local weather options to neighborhood finance, they fill the gaps that governments and huge firms usually can’t. That makes entrepreneurship not simply beneficial, however important to our nationwide infrastructure.

    Pegged again by coverage

    Australia ranks eleventh globally for worldwide funding, based on IMD – so capital isn’t the problem. Latest offers in information centres, property portfolios, and infrastructure present that traders proceed to see worth right here. What’s missing is the precise regulatory atmosphere to assist native concepts develop and scale.

    That begins with tax reform and reducing crimson tape.

    In its submission to the current Financial Reform Roundtable, EY Australia outlined three near-term reforms that might make a significant distinction:

    • Repair the R&D tax system. Make all offsets refundable, take away outdated caps and modernise eligibility to mirror how innovation actually works – notably in productivity-boosting applied sciences.
    • Assist small enterprise cashflow. Present quarterly or semi-annual refundable credit for corporations beneath $20 million in turnover to allow them to reinvest in development.
    • Encourage onshore commercialisation. Introduce an mental property (IP) tax incentive, used successfully throughout Europe, to stop Australian-developed IP from flowing offshore.

    ResMed, based by Dr Peter Farrell, is one among Australia’s most profitable medical know-how corporations. ResMed’s transfer to the US reveals that even our brightest concepts will depart if we don’t construct the methods to maintain them right here.

    The reforms above are some sensible methods to cease Australian innovation from leaving our shores and begin incomes our place as a very intelligent nation.

    However we’d like one other large change …

    Rewiring the nationwide mindset

    Right here’s the actual kicker: the IMD index is predicated on notion, not efficiency. It displays how enterprise leaders view a rustic’s potential.

    Alongside our poor rating in entrepreneurship, Australia positioned 62nd for company effectivity, sixtieth for workforce productiveness, and 54th for digital know-how adoption.

    This paints an image of a enterprise tradition that undervalues initiative and innovation, resists danger, and settles for the established order. This isn’t a start-up drawback – it’s a methods drawback.

    The Australian Authorities’s response to the Financial Reform Roundtable should problem how we take into consideration and assist entrepreneurship. As a result of Australia doesn’t want extra inventions- we have already got the concepts.

    What we’d like is a system that doesn’t depart them hanging.

    • Selina Quick is managing associate, shoppers & industries, at EY Oceania.



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