Laka, a London-based inexperienced mobility InsurTech startup, at the moment introduced the acquisition of belongings from VeloLife, the specialist cycle insurance coverage supplier.
With this acquisition, Laka goals to spice up its presence within the UK bike vendor market. A key issue on this progress is the partnership with EPOS supplier Citrus Lime, enabling Laka to combine its insurance coverage merchandise instantly into the retail processes of a whole lot of unbiased bike retailers. This might assist Laka to strengthen its B2B2C mannequin on the level of sale.
Tobias Taupitz, CEO and co-founder of Laka, mentioned, “This acquisition is a key milestone in our bike vendor technique – and a transparent sign that our M&A pipeline is now shifting. VeloLife has constructed a unbelievable set of companions, and we stay up for welcoming them to Laka’s community. After we raised our Collection B and secured the HSBC debt facility, we had been express that acquisition-led consolidation was central to our technique. VeloLife is precisely the sort of deal that technique was designed for.”
Based in 2017, Laka goals to problem outdated conventional insurance coverage to supply prospects and companies with a “fairer, collective-driven strategy to insurance coverage”. It claims to have flipped the normal insurance coverage mannequin with a collective-driven strategy for the micromobility sector.
Quite than paying fastened upfront premiums, Laka prospects are charged month-to-month based mostly on the collective’s precise claims. The corporate states that this interprets to fewer claims leading to decrease prices, with each member’s spend capped at a assured most.
Laka’s fundamental providing is collective-driven insurance coverage, with its flagship product being bike, e-bike and e-cargo bike insurance coverage, alongside different merchandise similar to private legal responsibility, well being and restoration, and options for business companions.
Laka is licensed throughout the EEA and operates in eleven international locations. It has scaled from a UK direct-to-consumer mannequin to a UK and European B2B2C platform, and has secured partnerships with notable corporations, together with Decathlon, Gazelle, Riese & Müller, Tenways, Ribble, and extra.
The corporate states that its M&A method is now underway. In accordance with the corporate, when Laka closed its €8.8 million Collection B fairness spherical in July 2025, co-led by Shift4Good and MS&AD Ventures, it signalled its intent to consolidate Europe’s extremely fragmented micromobility insurance coverage market via focused acquisitions.
That intent was bolstered in November 2025, when it closed its €16.3 million (£14.1 million) Collection B funding, which included a devoted €7.5 millio (£6.5 million) enterprise debt facility from HSBC Innovation Banking, particularly secured to finance strategic acquisitions.
This marks Laka’s fourth acquisition in three years. It follows the mixing of three prior acquisitions: French e-bike insurance coverage dealer Cylantro (2023), CoverCloud’s UK bike insurance coverage renewal rights (2024), and Luko’s e-scooter portfolio, acquired from Allianz Direct (2025).
Laka states that every of those offers has expanded its platform when it comes to scale, geographic attain, or functionality. VeloLife maintains this sample by including a community of over 100 UK bike vendor places to Laka’s accomplice ecosystem.
Based in 2021 by Jonathan Woods and Justin Rodley, VeloLife is a specialist cycle insurance coverage supplier distributed solely via a vendor community of over 100 places. Along with cycle insurance coverage, it additionally gives essential insurance coverage protection for commuting, well being, revenue safety, and life insurance coverage.
Justin Rodley, director and co-founder of VeoLife, mentioned, “We’re delighted to be becoming a member of Laka. This new relationship is an excellent match for our ambition to launch into Europe and past. Most significantly, it was clear that Tobi and his staff share our ardour for high quality service for the vendor community and prospects. With Laka’s award-winning observe report and robust model, we’re enthusiastic about what the long run holds.”
By leveraging VeloLife’s vendor community, Laka is increasing its various B2B2C ecosystem, supporting unbiased bike retailers together with its present world model companions similar to Decathlon, Ribble, Gazelle, Riese & Müller, Tenways, and others.
Laka additionally introduced that every one VeloLife prospects migrating to Laka will obtain their first 30 days of insurance coverage freed from cost.
In 2023, Laka raised €7.6 million in an fairness + debt spherical led by Shift4Good. In 2022, it secured over €10.6 million, led by US mobility investor Autotech Ventures

