Titan OS, a Barcelona-based expertise, leisure, and promoting firm, as we speak introduced it has raised €50 million in Collection A funding to proceed product enhancements, constructing enhanced person experiences for the tip client and ecosystem companions.
The spherical was led by Highland Europe, with participation from Mangrove Capital Companions and different buyers.
Timothy Edwards, COO/Co-founder of TitanOS, feedback: “We’re honoured to have Highland Europe as our lead investor. This milestone reinforces our imaginative and prescient to construct the main unbiased Linked TV OS from Europe. Our progress over the previous two years is just the start – we plan to lift additional capital subsequent yr to speed up growth and proceed empowering our companions and customers worldwide.”
In 2025, European buyers have demonstrated renewed curiosity in startups working on the intersection of connected-TV (CTV), promoting and media infrastructure. Notably, Vibe.co — a French AdTech platform focused on AI-powered, hyper-targeted advertising on connected TV — closed a €42 million financing spherical earlier this yr to scale its CTV promoting enterprise.
Towards this backdrop, the Collection A raised by TitanOS stands out as one of many largest publicly disclosed funding rounds within the European CTV/AdTech area in 2025.
Provided that few different firms within the “CTV OS + unified content material and promoting stack” area of interest have publicised comparable fundraises this yr, TitanOS seems among the many most capitalised challengers addressing the fragmented streaming and promoting ecosystem.
On the identical time, the existence of Vibe.co’s elevate indicators that investor urge for food stays alive for CTV-focused platforms.
Taken collectively, these developments – roughly €92 million – spotlight modest however significant exercise in Europe’s connected-TV and promoting infrastructure sector in 2025, suggesting that whereas the area stays comparatively area of interest in contrast with sectors like FinTech or AI instruments, credible capital is flowing into startups aiming to reshape how customers uncover content material and the way advertisers attain audiences through TV.
Laurence Garrett, Common Associate at Highland Europe, provides: “TitanOS is redefining the linked TV expertise with a platform that rivals world gamers whereas sustaining a distinctly European innovation DNA. We consider their imaginative and prescient, expertise, and crew uniquely place them to turn into a world chief within the subsequent wave of tv.”
Based in 2023 by entrepreneur Jacinto Roca – beforehand founding father of Wuaki.television, acquired by Rakuten – and his co-founders Timothy Edwards, Miquel Barba and Tobias Pfalzgraff, Titan OS was created with the mission to enhance the way in which individuals uncover content material and the way manufacturers entry audiences on linked TVs.
The corporate’s platform integrates content material, expertise, and promoting from throughout suppliers, empowering TV producers, content material homeowners, and advertisers to ship a unified, worthwhile, and user-centric TV expertise.
Working for over two years, TitanOS has reportedly scaled revenues by 10 instances, reached over 18 million energetic customers, and licensed its expertise to main world TV manufacturers together with Philips, Sony, Vestel and JVC.
Current research has discovered that folks lose 110 hours per yr navigating streaming companies so as to discover content material. Titan OS helps customers spend much less time looking and extra time having fun with their favorite leisure, with a content-first strategy that delivers tailor-made suggestions based mostly on viewing habits.
Seamless navigation permits customers to simply entry infinite streaming leisure from the homepage, the Digital Programme Information (EPG) or with a single click on of the distant management.
For advertisers, the Linked TV advert spend market is expected to surpass €32.6 million ($38 billion) worldwide by 2027. Providing homepage, in-stream and shoppable advertisements, Titan OS seems to offer firms the power to affect hard-to-reach audiences with related promoting experiences.
With this new spherical of funding, TitanOS will strengthen its place because the main unbiased Linked TV platform from Europe, increase its world OEM partnerships, and make investments additional in product innovation and promoting expertise that improve each person expertise and monetization alternatives for its ecosystem companions. Titan OS employs greater than 200 individuals, headquartered in Barcelona and with workplaces in Amsterdam and Taipei.
