Fresha, a London-based AI-powered market and enterprise administration platform for the wonder and wellness business, has introduced a €68.9 million ($80 million) major progress funding from funds managed by KKR, a world funding agency.
This deal values Fresha at over €861.9 million ($1 billion) and brings Fresha’s whole capital raised to €245.5 million ($285 million). The corporate is already worthwhile, and it’ll use the brand new funding to speed up international growth and to gas next-generation product and AI innovation.
William Zeqiri, Founder and CEO of Fresha, mentioned, “Reaching unicorn standing is a proud milestone, however extra importantly, this funding is a robust testomony to the belief our companions place in Fresha daily. KKR brings deep expertise scaling category-defining expertise corporations, and their conviction in our imaginative and prescient offers us great confidence as we enter this subsequent chapter. With KKR’s help, we will additional speed up our international growth and make investments closely in AI to rework how magnificence and wellness companies function worldwide.“
Based in 2015 by Zeqir and Nick Miller, Fresha is an AI-powered reserving platform for the wonder, wellness, and self-care business, with main market positions in the UK, Australasia, and the GCC, and a quickly rising presence throughout North America, Continental Europe, and South East Asia.
For customers, Fresha claims to supply a platform to find, ebook, and pay for magnificence and wellness providers with high native professionals. For companies, the corporate offers an all-in-one platform that streamlines operations, together with appointment administration and shopper engagement.
Nicholas Miller, co-founder and Chief Product Officer of Fresha, mentioned, “From day one, our obsession has been constructing software program that magnificence and wellness professionals genuinely love utilizing. Each characteristic we ship is formed by the folks operating these companies — the salon house owners, the stylists, the spa operators.
“This spherical reinforces what our clients have been telling us for years: Fresha delivers some of the full, intuitive, and priceless platforms within the business. KKR’s funding offers us the sources to push that even additional, significantly in AI, the place we see monumental potential to take away operational friction and unlock new income for our companions.“
Fresha studies that it’s utilized by over 130,000 magnificence and wellness companies globally throughout key verticals, together with hair, magnificence, barbering, nails, aesthetics, wellness, health, and spa. It additionally states that the platform facilitates greater than 35 million appointments per 30 days and generates over $15 billion in annual GMV.
Patrick Devine, Accomplice and member of KKR’s Tech Progress workforce, mentioned, “Fresha has constructed a differentiated platform, combining software program, monetary providers, and market capabilities with embedded AI, in a approach that’s deeply built-in into every day operations of magnificence and wellness companies. We consider the corporate is nicely positioned to proceed scaling globally as demand grows for contemporary, vertical-specific expertise options.”
KKR is a number one international funding agency that gives various asset administration in addition to capital markets and insurance coverage options. KKR sponsors funding funds that spend money on non-public fairness, credit score and actual property and has strategic companions that handle hedge funds. KKR’s insurance coverage subsidiaries supply retirement, life and reinsurance merchandise beneath the administration of International Atlantic Monetary Group. KKR is making the funding in Fresha via its Subsequent Era Know-how Progress technique.
Fresha states that it holds the number-one place in the UK and Eire, has roughly a forty five% market share in Australasia, and is increasing throughout continental Europe, North America, Southeast Asia, Africa and the GCC. As of Might 2026, it has a income run-rate of greater than $140 million, is worthwhile, is rising at over 60% yearly, and has an put in base of 130,000+ companies and 500,000+ stylists.
