Be a part of us for a dialog with Pieterjan Bouten, Founding and Managing Associate at Entourage, as he displays on his journey from co-founding Within the Pocket and scaling Showpad to $100 million ARR, to now constructing and funding the following technology of B2B SaaS corporations by Entourage Studio and Entourage Capital.
He additionally shares insights on his function as an Entrepreneur in Residence on the Vlerick Entrepreneurship Academy and the imaginative and prescient behind Wintercircus, a hub for entrepreneurs, researchers, and digital creatives.
Pieterjan dives into the challenges and triumphs of scaling a world SaaS firm, the evolution of his perspective as each an operator and investor, and the way Entourage is redefining early-stage assist for European founders. He additionally discusses the way forward for AI in B2B SaaS, the function of communities like Wintercircus, and what it takes for founders to face out in right now’s aggressive panorama.
Key Factors
- The motivations and early influences that drove Pieterjan to start out constructing corporations.
- Classes from scaling Showpad from zero to $100 million ARR and +500 workers globally.
- How his perspective on founders has shifted after sitting on each side of the desk – as a CEO and now as an investor.
- The rationale behind combining a enterprise studio and VC fund at Entourage, and the way the 2 fashions complement one another.
- The place Entourage suits into right now’s European VC ecosystem, amid sector-specific funds and cautious capital deployment.
- The function of communities like Wintercircus in fostering collaboration, knowledge-sharing, and ambition among the many subsequent technology of founders.

