If, like Startup 360 cohosts Simon and Majella, you might have a pile of non-fiction books beside the mattress that you just’re attempting to get round to studying, you’ll love episode 52’s visitor.
Shruta Satam left practically 20 years as a company marketing consultant for the likes of Deloitte and PwC to turn out to be a startup cofounder final yr.
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Pustakh (the Sanskrit phrase for books), launched in Sydney in late 2025.
The concept got here from a sample Shruta watched repeat throughout her consulting profession.
“The neatest, most well-read leaders I labored with would end a e-book, really feel impressed, cite it within the subsequent assembly, after which change nothing. The hole between understanding and doing was in every single place, and no platform was constructed to repair it,” she stated.
Pustakh is an AI-based utilized studying platform for non-fiction books. It’s not only a abstract of 80,000 phrases handed to you in bite-sized items. It will get to know the reader to create personalised motion steps, primarily based on their particular targets, challenges, and profession stage, so two folks studying the identical e-book get two solely totally different motion plans
She’s additionally constructing a behavior tracker to shut the loop by monitoring whether or not Pustakh customers are implementing what they learn.
The dialog roams from her favorite books to the metaphysical and past – and naturally the impression of how AI is reshaping the methods we be taught.
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Startup 360 is all about staying human and discovering out what makes folks tick.
This present is a SmartCo Media manufacturing, produced by Mikey Marren and edited by Matt Jackson.
This episode is supported by Deel. Rent, handle and pay – anybody, wherever.
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