We’re excited to kick off with our first speaker announcement for the EU-Startups Summit 2026, which can happen for the third time in sunny Malta on Could 7-8! Natalia Shahmetova, CEO and Co-founder of nove8 and Woofz, will probably be becoming a member of us on stage to share her entrepreneurial journey and insights into constructing one of the profitable pet tech apps on the planet.
Natalia began her profession within the artistic world of promoting earlier than shifting into cell advertising and marketing, the place she labored with apps in music, way of life, and leisure, driving thousands and thousands in income. In 2022, she co-founded Woofz, a canine coaching app that has since develop into a market chief within the booming pet tech sector. Bootstrapped from day one, Woofz has achieved greater than 21 million downloads, reached $20 million ARR and recorded a powerful 400% year-on-year progress, cementing its place as vital app for canine homeowners worldwide.
In 2024, Natalia co-founded nove8 to proceed scaling Woofz and launch new progressive merchandise. On the EU-Startups Summit, she is going to focus on her path from advertising and marketing to entrepreneurship, how she recognized a niche within the pet tech trade, and the expansion methods which have propelled Woofz into a world success story.
Don’t miss the possibility to listen to from certainly one of Europe’s most dynamic founders within the pet tech house. Safe your ticket as we speak and keep tuned for extra thrilling bulletins on our event page!
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Malta Enterprise is Malta’s financial improvement company, facilitating financial progress, funding, and innovation by providing a spread of help companies for native and international enterprises establishing a productive presence in Malta. As a key participant in Malta’s financial panorama, it contributes to the nation’s prosperity by attracting investments, supporting companies, and driving innovation, thereby reinforcing Malta’s place as a lovely vacation spot for entrepreneurs and traders alike. Malta Enterprise actively cultivates a vibrant startup ecosystem, taking part in a pivotal position in fostering a conducive atmosphere for startups and providing tailor-made help and incentives to empower rising companies.
