Peec AI, a German advertising and marketing platform constructed for the age of AI search, as we speak introduced a €18 million ($21 million) Sequence A to speed up product improvement, develop its group, and set up a New York presence.
The spherical was led by European VC agency Singular, with participation from Antler, Mixture VC, identification.vc, and S20. The spherical follows Peec AI’s Seed financing led by 20VC in July 2025 (as reported by EU-Startups) and brings complete funding to €25 million ($29 million).
“We’re obsessive about precision. Clear knowledge, clear workflows, and a UI that groups really love to make use of,” says Marius Meiners, co-founder & CEO of Peec AI. “Our job is to assist entrepreneurs win the place AI is shaping the narrative, with out including complexity.”
Peec AI’s €18 million Sequence A enters a European funding panorama wherein AI-driven advertising and marketing and brand-visibility instruments proceed to draw investor consideration in 2025.
Different exercise in adjoining sectors consists of France-based Massive Dynamic with a €3 million pre-Seed spherical to develop an AI-native marketing-ops suite, the Netherlands’ aizy elevating €1.5 million to develop its AI-driven advertising and marketing software program for SMEs, and the UK’s Plain securing €14.5 million for its collaborative AI-powered help platform.
Germany additionally options strongly on this section: Berlin-based Talon.One closed a €114 million spherical to scale its AI-enhanced loyalty infrastructure, putting it within the higher tier of funding volumes this yr.
With roughly €133 million flowing into comparable or adjoining European startups, Peec AI’s increase positions the Berlin-founded firm within the mid-scale funding bracket of an more and more lively sector, complementing earlier EU-Startups protection of its 2025 Seed spherical.
“Our ethos is straightforward: care, authenticity, and craft. We’ll proceed to maneuver quick, take heed to clients, refine particulars, and construct a product that advertising and marketing groups love to make use of each day”, provides Meiners.
Co-Founders Daniel Drabo, Tobias Siwonia, and Marius Meiners met in Antler’s Berlin-based Winter 2024 cohort, united by a shared fascination with the way forward for search and product discovery. Peec AI permits advertising and marketing groups to see how their model seems in AI-generated solutions, which sources form these outcomes, and what actions drive visibility, sentiment and attain – all from one intuitive platform.
Since launching in February 2025, Peec AI has onboarded 1,300+ manufacturers and companies (including 300+ clients per thirty days) throughout industries and markets – together with n8n, Attio, ElevenLabs, Chanel, TUI, Axel Springer, Peak Ace and DEPT – and grown to over €3.4 million ($4 million) in ARR.
“I just like the opinionated design that Peec makes use of the place you’ll be able to rapidly full an important steps in your workflow. Arrange prompts, see the way you seem in AI solutions, test visibility, place, and sentiment. Then you’ll be able to take motion primarily based on the most typical citations.
Peec avoids the problems we see with different website positioning/AEO platforms the place there could be an overload of options in addition to options or info that isn’t of major significance,” says Ethan Smith, founder and CEO of Graphite.
AI search is quickly turning into the brand new discovery layer for each customers and B2B consumers. But the corporate outlines most advertising and marketing groups nonetheless fly blind – unable to see how their model is represented throughout platforms like ChatGPT, Perplexity, or Gemini, or to grasp which sources form that narrative and the best way to affect it.
One of many largest challenges on this rising class is combining analytical depth with ease of use. Peec AI is designed to maintain advanced knowledge accessible, serving to advertising and marketing groups transfer from perception to motion with out friction.
“AI search is rewriting the foundations of discovery, and Peec AI is the group redefining how manufacturers present up in that new panorama,” mentioned Henri Tilloy, Associate at Singular. “AI advertising and marketing is a really nuanced and vibrant new product class the place technical challenges emerge in actual time because the market expands. Constructing for scale and reliability, whereas delighting clients is a problem in a market transferring so rapidly.
Tilloy provides: “Peec AI combines depth, design, technical excellence and ruthless product velocity in a means that’s uncommon at this stage. They’re constructing actual know-how with the potential to guide a defining class.”
With this new funding, Peec AI will:
- Open workplaces in New York
- Rent 40+ new group members over the subsequent six months
- Broaden its platform past analytics to construct the advertising and marketing software program stack for the AI period
