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    Home»Startups»German FinTech startup Aufinity Group raises €23 million to innovate payments in the automotive sector
    Startups

    German FinTech startup Aufinity Group raises €23 million to innovate payments in the automotive sector

    Editor Times FeaturedBy Editor Times FeaturedMay 21, 2025No Comments3 Mins Read
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    The Cologne-based FinTech startup Aufinity Group, an innovator within the cost administration within the automotive sector, at this time declares the completion of a Collection C funding of €23 million to drive its European growth and strategic partnerships with Unique Tools Producers (OEMs).

    The spherical is led by BlackFin Capital Companions. Current buyers PayPal Ventures and Seaya Ventures are re-investing after main the corporate’s Collection B financing final yr.

    “With this spherical, we’re specializing in accelerating our progress throughout Europe even additional. By way of new strategic partnerships with main OEMs and by persevering with our give attention to dealerships, we’re getting ready to redefine the trade normal for the entire of Europe,” explains Lasse Diener, Co-founder and CEO of the Aufinity Group.

    “Our core enterprise in Germany is already solidly positioned. Nonetheless, the excessive degree of curiosity from the worldwide market has prompted us to push forward with our growth into extra nations sooner than deliberate, which is a superb market affirmation for our enterprise and platform,” Diener provides.

    Based in 2018 by Lasse Diener and Ulrich Schmidt, the corporate specialises within the digitalisation and automation of cost administration within the automotive sector with its merchandise ‘bezahl.de’ for German-speaking nations and “Aufinity” for the worldwide market.

    “We now have been intently monitoring the corporate for a few years already and have been impressed by the execution expertise of the workforce. The success of their latest growth overseas satisfied us to put money into the corporate to assist the European rollout and additional enrich the cost orchestration capabilities of Aufinity”, says Maxime Mandin, Managing Director at BlackFin Capital Companions.

    In spring 2025, the corporate opened new branches in Madrid and Rome, that are particularly targeted on their respective nationwide markets.

    “Since our preliminary funding, the workforce has executed exceptionally – scaling their annualised platform quantity and increasing efficiently into after-sales, enterprise, and new geographies like Iberia and Italy. Doubling down on our assist was a pure subsequent step,” stated Alexandros Bottenbruch, Investor with PayPal Ventures.

    Aufinity provides automobile sellers and OEMs a digital, white-label-capable look and optimised cost administration throughout your complete automotive market – from automobile gross sales to after-sales. Optimised cost processes guarantee sooner incoming funds, larger liquidity, extra effectivity and a greater buyer expertise.

    Aris Xenofontos, Accomplice at Seaya, provides: “We’re excited to proceed supporting Lasse, Ulrich, Markus and the workforce in subsequent part of the expansion of the enterprise. Since our funding, we’ve got been impressed with the workforce’s capacity to seize efficiently the robust demand in worldwide markets, resembling Spain and Italy.”





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