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    Home»AI Technology News»The next evolution of AI for business: our brand story
    AI Technology News

    The next evolution of AI for business: our brand story

    Editor Times FeaturedBy Editor Times FeaturedFebruary 1, 2025No Comments3 Mins Read
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    At this time is an thrilling and historic day at DataRobot. As Debanjan shared, it’s time for a brand new method to AI. One that’s targeted on enterprise outcomes. 

    With the fast advances in machine studying and generative AI, you’re possible seeing AI develop into important to your technique and backside line. It’s extra essential than ever to combine AI into your enterprise to remain aggressive. 

    This requires an evolution in what we ship with our enterprise AI suite and the way we inform our story at DataRobot — carrying our historical past of innovation and impression ahead in a brand new means that meets the AI wants of companies right this moment.

    Our mission

    At DataRobot, our mission is to ship AI that maximizes impression and minimizes threat for your enterprise.  

    And the best way we do that’s by specializing in what issues most to you — by making AI work for your enterprise, not making your enterprise work for AI.

    We infuse AI into your enterprise. We do that by serving to organizations seamlessly combine AI into their current processes with an open platform, user-friendly tooling, and high-impact purposes. 

    We safe your AI outcomes. We do that by enabling organizations to scale AI with confidence utilizing built-in interoperability, governance, and observability capabilities.

    We empower your AI groups. We do that by maximizing group impression with AI workflows, built-in collaboration, orchestration, and a wealthy array of capabilities that unite fashions, groups, and particular person wants. 

    Our new look

    Whereas our mission is one part of the DataRobot story, how we present up day-after-day can be key to who we’re and our model.  

    At this time, we unveiled a brand new visible identification:

    Our new brand is made up of constructing blocks that illustrate many meanings: simplifying AI complexity into actionable insights; weaving and infusing AI into your enterprise; and the approaching collectively of groups, processes, and expertise that companies need and wish. 

    We’ve additionally launched a new palette of vivid, contemporary colours that signify readability and match the vitality of market momentum and innovation at DataRobot. 

    DataRobot Color Palette

    And a brand new typography system that balances technical innovation and approachability.

    DataRobot Typography

    Our imaginative and prescient

    DataRobot was based to make AI helpful and accessible to companies in each business.

    For 12 years, we now have spent every day working and studying from our prospects and business consultants.

    As we glance forward, our imaginative and prescient is to make enterprise higher with AI.

    To our prospects and companions, thanks in your partnership. We wouldn’t be right here with out you, and we’re thrilled to proceed innovating collectively.

    To our group, previous and current, thanks for the contributions that proceed to make DataRobot what it’s right this moment.


    To study extra about our new method to AI: 

    Concerning the creator

    Kelly Fiedler
    Kelly Fiedler

    Chief Advertising Officer

    Because the Chief Advertising Officer at DataRobot, Kelly Fiedler leads world advertising and marketing efforts spanning model and inventive, product advertising and marketing, communications, demand era, and advertising and marketing operations. Earlier than DataRobot, she redefined go-to-market methods and drove important development as CMO and VP of Advertising (Expel, RSA Safety, and Aveksa). Kelly’s expertise consists of elevating manufacturers and driving worth for each publicly traded corporations and rising startups.


    Meet Kelly Fiedler



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